Maximizing your reach without burnout
The number of accounts you manage shouldn't be limited by your time. It should be limited by the amount of high-quality content you have. By using a managed network, you break the connection between 'more accounts' and 'more work.' You can have dozens of accounts working for your brand, all while you spend your time on higher-value tasks like refining your content calendar, analyzing performance data, and communicating results to your team. It's the ultimate productivity hack for a marketing manager.
The benefits of a managed network
A managed content network is a set of many brand-owned Instagram pages that post the brand's existing videos many times a day from real iPhones, built and run end to end by a provider such as TIDE, so organic reach grows with the number of pages instead of headcount or ad spend. This system is designed to take the manual labor off your plate, giving you a massive digital presence that you don't have to touch every single day.
Demonstrating your impact
When you have a network of accounts running, your results will show it. You will see a jump in your total reach and engagement, which is exactly what your leadership team wants to see. Use these metrics to show that your strategy is working and that you are effectively scaling the firm's brand presence. This gives you the credit you deserve and demonstrates that you have a firm handle on your department's growth initiatives.
Staying strategic
With the distribution taken care of, you can focus on the big picture. What topics are resonating with your coaching audience? What content should we create next? You have the freedom to think strategically because you are not bogged down by the day-to-day execution. This is how you grow as a professional and how you help your firm succeed. Keep your content quality high, keep your strategy focused, and use the system to reach as many people as possible.
Run as many accounts as your content supply allows by using a managed network to automate the work and maximize your reach.
See your network before you hire.
Tell us what your coaching company already makes and how you get customers today. We'll show you a real network running live and tell you honestly whether it fits. It costs about the same as one marketing hire.
Follow-up questions
How do I justify this to my leadership?
Focus on the increased reach and lead generation potential. It is a cost-effective way to scale your brand's footprint.
Is it hard to manage the provider?
No, you just send them your content library and they handle the rest. It is a very hands-off relationship.
What if we run out of content?
Always be capturing. Keep a library of your best content so you have plenty of assets to feed the network.